Redesigning a leading EdTech platform to streamline course management and drive student engagement.

I led key UX strategy and research efforts to reimagine the WileyPLUS experience, empowering professors and students with smarter tools and more intuitive workflows.

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WileyPLUS serves higher-ed institutions with a robust online learning platform. While rich in features, its user experience lagged behind modern standards—creating friction for educators and students alike. Our team led a comprehensive redesign focused on simplifying workflows, improving usability, and boosting engagement through research-driven design.

My Role & Contributions

As a lead UX strategist and UX team lead, I translated complex pain points into actionable improvements across key touchpoints:

1. Pain Point & Workflow Analysis

Benchmarked industry standards and analyzed friction in instructor and student journeys—from course setup to assignment management.

2. User Research

Led qualitative interviews with professors and students to uncover behavioral patterns, frustrations, and engagement motivators.

3. Journey Mapping & Information Architecture

Visualized workflows and restructured content hierarchies to align with user mental models, making navigation seamless and efficient.

4. Usability Testing & Iteration

Ran multiple validation cycles, incorporating real-time feedback to refine interface design, gamification elements, and onboarding flows.

5. UX / UI Design Execution

Created high-fidelity designs and interaction models that introduced features like personalization, community interaction, and gamified progress tracking—resulting in a more engaging and responsive platform.

Impact & Results

• Faster Onboarding: Instructors reported reduced course setup time; students accessed materials more quickly and with less confusion. • Boosted Engagement: New features increased platform usage frequency and course participation.

• User Satisfaction Gains: Post-launch surveys showed a notable rise in positive sentiment, particularly around improved UI and task clarity.